customer journey

approfondimento

Digitalizzazione aziendale: roadmap per scalare l’hyperautomation, dal pilota all’enterprise

02 Mar 2026

<img width="768" height="688" src="https://img.ai4business.it/wp-content/uploads/2025/04/18172528/soggetto-che-usa-visore-vr--e1769706898123-768x688.jpg" class="card-responsive-img fit-img" alt="soggetto che usa visore vr" decoding="async" srcset="https://img.ai4business.it/wp-content/uploads/2025/04/18172528/soggetto-che-usa-visore-vr--e1769706898123-768x688.jpg 768w, https://img.ai4business.it/wp-content/uploads/2025/04/18172528/soggetto-che-usa-visore-vr--e1769706898123-804x720.jpg 804w, https://img.ai4business.it/wp-content/uploads/2025/04/18172528/soggetto-che-usa-visore-vr--e1769706898123-98x88.jpg 98w, https://img.ai4business.it/wp-content/uploads/2025/04/18172528/soggetto-che-usa-visore-vr--e1769706898123-857x768.jpg 857w, https://img.ai4business.it/wp-content/uploads/2025/04/18172528/soggetto-che-usa-visore-vr--e1769706898123.jpg 1020w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

tecnologia
Oltre il visore, cos'è l'AI Embodied e a cosa serve
29 Gen 2026
di Monica Magnoni
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<img width="768" height="419" src="https://img.ai4business.it/wp-content/uploads/2025/11/28124008/crea-unimmagine-che-illustri-questo-sommario-la-768x419.jpeg" class="card-responsive-img fit-img" alt="agentic AI marketing" decoding="async" srcset="https://img.ai4business.it/wp-content/uploads/2025/11/28124008/crea-unimmagine-che-illustri-questo-sommario-la-768x419.jpeg 768w, https://img.ai4business.it/wp-content/uploads/2025/11/28124008/crea-unimmagine-che-illustri-questo-sommario-la-1280x698.jpeg 1280w, https://img.ai4business.it/wp-content/uploads/2025/11/28124008/crea-unimmagine-che-illustri-questo-sommario-la-1920x1048.jpeg 1920w, https://img.ai4business.it/wp-content/uploads/2025/11/28124008/crea-unimmagine-che-illustri-questo-sommario-la-1536x838.jpeg 1536w, https://img.ai4business.it/wp-content/uploads/2025/11/28124008/crea-unimmagine-che-illustri-questo-sommario-la-2048x1117.jpeg 2048w, https://img.ai4business.it/wp-content/uploads/2025/11/28124008/crea-unimmagine-che-illustri-questo-sommario-la-156x85.jpeg 156w, https://img.ai4business.it/wp-content/uploads/2025/11/28124008/crea-unimmagine-che-illustri-questo-sommario-la-1024x559.jpeg 1024w, https://img.ai4business.it/wp-content/uploads/2025/11/28124008/crea-unimmagine-che-illustri-questo-sommario-la-lq.jpeg 30w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

report sas
Come l’agentic AI ridisegna modelli, processi e priorità dei reparti marketing
28 Nov 2025
di Roberto Cosentino
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<img width="768" height="480" src="https://img.ai4business.it/wp-content/uploads/2025/08/07095936/word-image-46963-1-1-768x480.jpeg" class="card-responsive-img fit-img" alt="Anitec nuove aziende AI" decoding="async" loading="lazy" srcset="https://img.ai4business.it/wp-content/uploads/2025/08/07095936/word-image-46963-1-1-768x480.jpeg 768w, https://img.ai4business.it/wp-content/uploads/2025/08/07095936/word-image-46963-1-1-141x88.jpeg 141w, https://img.ai4business.it/wp-content/uploads/2025/08/07095936/word-image-46963-1-1-lq.jpeg 30w, https://img.ai4business.it/wp-content/uploads/2025/08/07095936/word-image-46963-1-1.jpeg 800w" sizes="auto, (max-width: 768px) 100vw, 768px" data-eio="l" />

scenari
Nuove aziende AI entrano in Anitec-Assinform: ecco chi guida l'innovazione
07 Ago 2025
di Roberto Cosentino
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<img width="768" height="432" src="https://img.ai4business.it/wp-content/uploads/2025/07/17103110/marketing-technology-768x432.jpg" class="card-responsive-img fit-img" alt="marketing technology" decoding="async" loading="lazy" srcset="https://img.ai4business.it/wp-content/uploads/2025/07/17103110/marketing-technology-768x432.jpg 768w, https://img.ai4business.it/wp-content/uploads/2025/07/17103110/marketing-technology-156x88.jpg 156w, https://img.ai4business.it/wp-content/uploads/2025/07/17103110/marketing-technology-640x360.jpg 640w, https://img.ai4business.it/wp-content/uploads/2025/07/17103110/marketing-technology-1024x576.jpg 1024w, https://img.ai4business.it/wp-content/uploads/2025/07/17103110/marketing-technology-lq.jpg 30w, https://img.ai4business.it/wp-content/uploads/2025/07/17103110/marketing-technology.jpg 1280w" sizes="auto, (max-width: 768px) 100vw, 768px" data-eio="l" />

Strategie
Marketing Technology, come adottarle per aumentare produttività ed efficacia nell’ingaggio del cliente
17 Lug 2025
di Pierluigi Sandonnini
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<img width="768" height="287" src="https://img.ai4business.it/wp-content/uploads/2025/07/15100238/shutterstock_2627239011-assicurazioni-768x287.jpg" class="card-responsive-img fit-img" alt="assistenti AI" decoding="async" loading="lazy" srcset="https://img.ai4business.it/wp-content/uploads/2025/07/15100238/shutterstock_2627239011-assicurazioni-768x287.jpg 768w, https://img.ai4business.it/wp-content/uploads/2025/07/15100238/shutterstock_2627239011-assicurazioni-156x58.jpg 156w, https://img.ai4business.it/wp-content/uploads/2025/07/15100238/shutterstock_2627239011-assicurazioni-lq.jpg 30w, https://img.ai4business.it/wp-content/uploads/2025/07/15100238/shutterstock_2627239011-assicurazioni.jpg 1000w" sizes="auto, (max-width: 768px) 100vw, 768px" data-eio="l" />

VENDOR POINT OF VIEW
Assistenti AI: come migliorano l’esperienza del cliente nelle assicurazioni
15 Lug 2025
di Veronica Balocco
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<img width="768" height="432" src="https://img.ai4business.it/wp-content/uploads/2025/05/23163626/GenAI-in-azienda-768x432.jpg" class="card-responsive-img fit-img" alt="intelligenza artificiale parità di genere" decoding="async" loading="lazy" srcset="https://img.ai4business.it/wp-content/uploads/2025/05/23163626/GenAI-in-azienda-768x432.jpg 768w, https://img.ai4business.it/wp-content/uploads/2025/05/23163626/GenAI-in-azienda-1280x720.jpg 1280w, https://img.ai4business.it/wp-content/uploads/2025/05/23163626/GenAI-in-azienda-156x88.jpg 156w, https://img.ai4business.it/wp-content/uploads/2025/05/23163626/GenAI-in-azienda-1536x864.jpg 1536w, https://img.ai4business.it/wp-content/uploads/2025/05/23163626/GenAI-in-azienda-640x360.jpg 640w, https://img.ai4business.it/wp-content/uploads/2025/05/23163626/GenAI-in-azienda-1024x576.jpg 1024w, https://img.ai4business.it/wp-content/uploads/2025/05/23163626/GenAI-in-azienda-lq.jpg 30w, https://img.ai4business.it/wp-content/uploads/2025/05/23163626/GenAI-in-azienda.jpg 1920w" sizes="auto, (max-width: 768px) 100vw, 768px" data-eio="l" />

APPROFONDIMENTO
Cerulli (Deloitte): "La GenAI è la nuova intelligenza delle organizzazioni"
23 Mag 2025
di Redazione 
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<img width="536" height="714" src="https://img.ai4business.it/wp-content/uploads/2025/02/26125823/image-106.jpg" class="card-responsive-img fit-img" alt="La trasformazione del marketing in chiave data driven" decoding="async" loading="lazy" srcset="https://img.ai4business.it/wp-content/uploads/2025/02/26125823/image-106.jpg 536w, https://img.ai4business.it/wp-content/uploads/2025/02/26125823/image-106-66x88.jpg 66w, https://img.ai4business.it/wp-content/uploads/2025/02/26125823/image-106-lq.jpg 30w" sizes="auto, (max-width: 536px) 100vw, 536px" data-eio="l" />

LIBRI
La trasformazione del marketing in chiave data driven
26 Feb 2025
di Redazione 
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<img width="768" height="384" src="https://img.ai4business.it/wp-content/uploads/2024/10/28133651/shutterstock_2504692045-assistente-768x384.jpg" class="card-responsive-img fit-img" alt="AI" decoding="async" loading="lazy" srcset="https://img.ai4business.it/wp-content/uploads/2024/10/28133651/shutterstock_2504692045-assistente-768x384.jpg 768w, https://img.ai4business.it/wp-content/uploads/2024/10/28133651/shutterstock_2504692045-assistente-156x78.jpg 156w, https://img.ai4business.it/wp-content/uploads/2024/10/28133651/shutterstock_2504692045-assistente-lq.jpg 30w, https://img.ai4business.it/wp-content/uploads/2024/10/28133651/shutterstock_2504692045-assistente.jpg 1000w" sizes="auto, (max-width: 768px) 100vw, 768px" data-eio="l" />

approfondimento
Digital Asset Management e Product Information Management, qual è il ruolo dell'AI
30 Dic 2024
di Nicola Meneghello
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