Marketing

approfondimento
Alexa Plus: l'assistente Amazon che migliora la customer experience con l'AI

11 Lug 2025
<img width="768" height="334" src="https://img.ai4business.it/wp-content/uploads/2022/05/15105254/sanit%C3%A0-768x334.jpg" class="card-responsive-img fit-img" alt="Life Science: l&#039;AI priorità strategica per migliorare l&#039;engagement dei professionisti sanitari" decoding="async" srcset="https://img.ai4business.it/wp-content/uploads/2022/05/15105254/sanit%C3%A0-768x334.jpg 768w, https://img.ai4business.it/wp-content/uploads/2022/05/15105254/sanit%C3%A0-156x68.jpg 156w, https://img.ai4business.it/wp-content/uploads/2022/05/15105254/sanit%C3%A0-1024x446.jpg 1024w, https://img.ai4business.it/wp-content/uploads/2022/05/15105254/sanit%C3%A0-lq.jpg 30w, https://img.ai4business.it/wp-content/uploads/2022/05/15105254/sanit%C3%A0-300x131.jpg 300w, https://img.ai4business.it/wp-content/uploads/2022/05/15105254/sanit%C3%A0.jpg 1280w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

Osservatorio polimi
Life Science: l'AI priorità strategica per migliorare l'engagement dei professionisti sanitari
09 Lug 2025
di Redazione 
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<img width="768" height="439" src="https://img.ai4business.it/wp-content/uploads/2025/07/09120727/shutterstock_2605446745-agenti-768x439.jpg" class="card-responsive-img fit-img" alt="Le migliori piattaforme per creare agenti AI" decoding="async" srcset="https://img.ai4business.it/wp-content/uploads/2025/07/09120727/shutterstock_2605446745-agenti-768x439.jpg 768w, https://img.ai4business.it/wp-content/uploads/2025/07/09120727/shutterstock_2605446745-agenti-156x88.jpg 156w, https://img.ai4business.it/wp-content/uploads/2025/07/09120727/shutterstock_2605446745-agenti-154x88.jpg 154w, https://img.ai4business.it/wp-content/uploads/2025/07/09120727/shutterstock_2605446745-agenti-lq.jpg 30w, https://img.ai4business.it/wp-content/uploads/2025/07/09120727/shutterstock_2605446745-agenti.jpg 1000w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

approfondimento
Le migliori piattaforme per creare agenti AI
09 Lug 2025
di Giuditta Mosca
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<img width="768" height="548" src="https://img.ai4business.it/wp-content/uploads/2022/12/15202018/Ufficio-commercialista-768x548.jpg" class="card-responsive-img fit-img" alt="Sourcetable, Excel incontra l&#039;AI e diventa più veloce" decoding="async" srcset="https://img.ai4business.it/wp-content/uploads/2022/12/15202018/Ufficio-commercialista-768x548.jpg 768w, https://img.ai4business.it/wp-content/uploads/2022/12/15202018/Ufficio-commercialista-1008x720.jpg 1008w, https://img.ai4business.it/wp-content/uploads/2022/12/15202018/Ufficio-commercialista-123x88.jpg 123w, https://img.ai4business.it/wp-content/uploads/2022/12/15202018/Ufficio-commercialista-1024x731.jpg 1024w, https://img.ai4business.it/wp-content/uploads/2022/12/15202018/Ufficio-commercialista-lq.jpg 30w, https://img.ai4business.it/wp-content/uploads/2022/12/15202018/Ufficio-commercialista-300x214.jpg 300w, https://img.ai4business.it/wp-content/uploads/2022/12/15202018/Ufficio-commercialista.jpg 1280w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

approfondimento
Sourcetable, Excel incontra l'AI e diventa più veloce
09 Lug 2025
di Roberto Cosentino
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<img width="768" height="432" src="https://img.ai4business.it/wp-content/uploads/2019/02/14074207/intelligenza-artificiale-marketing-768x432.jpg" class="card-responsive-img fit-img" alt="AI e professionisti del marketing e della comunicazione: oltre il 50% degli operatori pronto a sperimentarla nelle ricerche di mercato" decoding="async" srcset="https://img.ai4business.it/wp-content/uploads/2019/02/14074207/intelligenza-artificiale-marketing-768x432.jpg 768w, https://img.ai4business.it/wp-content/uploads/2019/02/14074207/intelligenza-artificiale-marketing-1280x720.jpg 1280w, https://img.ai4business.it/wp-content/uploads/2019/02/14074207/intelligenza-artificiale-marketing-156x88.jpg 156w, https://img.ai4business.it/wp-content/uploads/2019/02/14074207/intelligenza-artificiale-marketing-1536x864.jpg 1536w, https://img.ai4business.it/wp-content/uploads/2019/02/14074207/intelligenza-artificiale-marketing-640x360.jpg 640w, https://img.ai4business.it/wp-content/uploads/2019/02/14074207/intelligenza-artificiale-marketing-1024x576.jpg 1024w, https://img.ai4business.it/wp-content/uploads/2019/02/14074207/intelligenza-artificiale-marketing-lq.jpg 30w, https://img.ai4business.it/wp-content/uploads/2019/02/14074207/intelligenza-artificiale-marketing-300x169.jpg 300w, https://img.ai4business.it/wp-content/uploads/2019/02/14074207/intelligenza-artificiale-marketing-678x381.jpg 678w, https://img.ai4business.it/wp-content/uploads/2019/02/14074207/intelligenza-artificiale-marketing.jpg 1920w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

report toluna
AI e professionisti del marketing e della comunicazione: oltre il 50% degli operatori pronto a sperimentarla nelle ricerche di mercato
08 Lug 2025
di Redazione 
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<img width="768" height="432" src="https://img.ai4business.it/wp-content/uploads/2022/09/15160444/Aruba-Academy-768x432.jpg" class="card-responsive-img fit-img" alt="Comprendere l&#039;infrastruttura dietro l&#039;adozione dell&#039;AI: perché è importante" decoding="async" srcset="https://img.ai4business.it/wp-content/uploads/2022/09/15160444/Aruba-Academy-768x432.jpg 768w, https://img.ai4business.it/wp-content/uploads/2022/09/15160444/Aruba-Academy-1280x720.jpg 1280w, https://img.ai4business.it/wp-content/uploads/2022/09/15160444/Aruba-Academy-1920x1080.jpg 1920w, https://img.ai4business.it/wp-content/uploads/2022/09/15160444/Aruba-Academy-156x88.jpg 156w, https://img.ai4business.it/wp-content/uploads/2022/09/15160444/Aruba-Academy-1536x864.jpg 1536w, https://img.ai4business.it/wp-content/uploads/2022/09/15160444/Aruba-Academy-2048x1152.jpg 2048w, https://img.ai4business.it/wp-content/uploads/2022/09/15160444/Aruba-Academy-640x360.jpg 640w, https://img.ai4business.it/wp-content/uploads/2022/09/15160444/Aruba-Academy-1024x576.jpg 1024w, https://img.ai4business.it/wp-content/uploads/2022/09/15160444/Aruba-Academy-scaled-lq.jpg 30w, https://img.ai4business.it/wp-content/uploads/2022/09/15160444/Aruba-Academy-300x169.jpg 300w, https://img.ai4business.it/wp-content/uploads/2022/09/15160444/Aruba-Academy-678x381.jpg 678w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

tecnologia
Comprendere l'infrastruttura dietro l'adozione dell'AI: perché è importante
07 Lug 2025
di Giovanni Clericò
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<img width="768" height="768" src="https://img.ai4business.it/wp-content/uploads/2025/06/30174102/shutterstock_2483032321-frigorifero-768x768.jpg" class="card-responsive-img fit-img" alt="Prodotti “AI-powered”: i consumatori si fidano meno, effetto boomerang del marketing" decoding="async" srcset="https://img.ai4business.it/wp-content/uploads/2025/06/30174102/shutterstock_2483032321-frigorifero-768x768.jpg 768w, https://img.ai4business.it/wp-content/uploads/2025/06/30174102/shutterstock_2483032321-frigorifero-720x720.jpg 720w, https://img.ai4business.it/wp-content/uploads/2025/06/30174102/shutterstock_2483032321-frigorifero-1080x1080.jpg 1080w, https://img.ai4business.it/wp-content/uploads/2025/06/30174102/shutterstock_2483032321-frigorifero-88x88.jpg 88w, https://img.ai4business.it/wp-content/uploads/2025/06/30174102/shutterstock_2483032321-frigorifero-120x120.jpg 120w, https://img.ai4business.it/wp-content/uploads/2025/06/30174102/shutterstock_2483032321-frigorifero-lq.jpg 30w, https://img.ai4business.it/wp-content/uploads/2025/06/30174102/shutterstock_2483032321-frigorifero.jpg 1536w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

ANALISI
Prodotti “AI-powered”: i consumatori si fidano meno, effetto boomerang del marketing
30 Giu 2025
di Alessandra Castelli
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<img width="768" height="511" src="https://img.ai4business.it/wp-content/uploads/2024/10/04161545/shutterstock_2285768821-AI-aziende-768x511.jpg" class="card-responsive-img fit-img" alt="Oltre le keyword: la rivoluzione della brand safety guidata dall&#039;AI" decoding="async" srcset="https://img.ai4business.it/wp-content/uploads/2024/10/04161545/shutterstock_2285768821-AI-aziende-768x511.jpg 768w, https://img.ai4business.it/wp-content/uploads/2024/10/04161545/shutterstock_2285768821-AI-aziende-132x88.jpg 132w, https://img.ai4business.it/wp-content/uploads/2024/10/04161545/shutterstock_2285768821-AI-aziende-lq.jpg 30w, https://img.ai4business.it/wp-content/uploads/2024/10/04161545/shutterstock_2285768821-AI-aziende.jpg 1000w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

ANALISI
Oltre le keyword: la rivoluzione della brand safety guidata dall'AI
30 Giu 2025
di Elisa Lupo
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<img width="768" height="512" src="https://img.ai4business.it/wp-content/uploads/2025/06/30100803/shutterstock_2449054715-formazione-768x512.jpg" class="card-responsive-img fit-img" alt="AI National Skills Initiative: democratizzare le competenze AI per guidare la trasformazione del Paese" decoding="async" srcset="https://img.ai4business.it/wp-content/uploads/2025/06/30100803/shutterstock_2449054715-formazione-768x512.jpg 768w, https://img.ai4business.it/wp-content/uploads/2025/06/30100803/shutterstock_2449054715-formazione-132x88.jpg 132w, https://img.ai4business.it/wp-content/uploads/2025/06/30100803/shutterstock_2449054715-formazione-lq.jpg 30w, https://img.ai4business.it/wp-content/uploads/2025/06/30100803/shutterstock_2449054715-formazione.jpg 1000w" sizes="(max-width: 768px) 100vw, 768px" data-eio="l" />

formazione
AI National Skills Initiative: democratizzare le competenze AI per guidare la trasformazione del Paese
30 Giu 2025
di Laura Zanotti
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